You might hear a little more emotion from Alexa's vaguely-robotic voice some time soon, as Amazon announced today that developers can now have Alexa respond to questions from US users with a “happy/excited” or a…
Shel HoltzNow all it needs is Scarlett Johansson's voice.
Building on its collection of cartoons, The New Yorker unveiled a new AR feature this week called “Animate Objects.” The feature is available on the New Yorker Today app. The feature was built using Apple's ARKit. “Animate…
Shel HoltzWhat could be better than AR and New Yorker cartoons? I just need this to come to Android!
Log in soon to keep your account. If you're not an active Twitter user, you may want to log in soon before losing your account. The social media company on Tuesday said it'll start removing accounts for users who haven't signed in for more than six…
Today's reliance on digital marketing has left a once-popular channel largely forgotten: direct mail. However, contrary to popular belief, direct mail isn't dead. Instead, recent data suggest it's a powerful tool to reach target audiences with…
Shel HoltzNo surprise here. The rise of digital led us to abandon traditional communication channels much too quickly and for no good strategic reason.
The average engagement rate on Instagram posts published by brands has been steadily declining since November 2018, according to recent research from Socialinsider. The report was based on data from an analysis of more than 7.4 million Instagram…
Shel HoltzIt seems a lot of these posts were getting engagement from fake accounts that Instagram removed.
William Comcowich The cost of influencer marketing has risen dramatically over recent years, as brands have become enamored with the strategy and influencers have hiked their fees. Consider these statistics from Izea, a company that connects brands…
Shel HoltzI'm quoted in this article by William Comcowich who got the quote from THIS NEWSLETTER. (Hi, Bill!)
Photographer: Patrick T. Fallon/Bloomberg Corporations and their outside counsel increasingly must decide whether to allow the use of apps that send disappearing messages, because these apps can ensnare companies in e-discovery disputes. Several…
Shel HoltzHere's another good reason for communications, IT, and Legal to work together. Ephemeral messaging apps are popular and even useful in the workplace but can cause legal headaches for companies.
Some people prefer to keep their online identities separate from their real-world experiences, especially their professional lives. Unfortunately, many of us can't stay away from our devices. In fact, the 21st century's birth of social media has…
Shel HoltzThe workplace still hasn't come to terms with social media. (Incidentally, I connect with work colleagues only on LinkedIn, never on Facebook.)
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Shel Holtz 
